Despite an improved economy, job seekers are still finding it difficult to land jobs, but little do they know that they might be sabotaging themselves by failing to do two things: 1. Tailoring their resume and cover letter to every job listing they respond to: Sending out the same generic resume and cover letter for every job application is a recipe for disaster. You have to be sure that many of the keywords contained in the ad are listed on your resume -- after all, some of these companies screen the resumes for these very keywords, and if the document lacks too many of them, it'll likely be tossed in the trash bin. Different jobs call for different skill sets; while some employers may want experience in budget forecasting, others may desire candidates with experience in sales. Obviously, you want to do this without stretching the truth too much . For example, I don't recommend stating that you're an expert at Photoshop if you've never even used the program. You do...