People are doing this more than ever -- but will it last?

If I were to ask you to name something you do far more today than you did a year or two ago, what would you say?

You might mention shopping on Amazon, or ordering food through delivery services like DoorDash or Uber Eats, trends undoubtedly accelerated by the pandemic.

But there's no question that streaming content via Amazon Prime, Netflix, Hulu, and other platforms was becoming a way of life for most people even before COVID-19 arrived and upended everything.

You'd be hard-pressed to find a person who doesn't consume TV shows and movies through at least one of these services while you're bound to encounter individuals who have ditched cable for good.

Here are just a few of the reasons why streaming content is all the rage:

You have more control over the content you watch

You can skip commercials

You can binge watch shows and movies you may have missed when they premiered

You can do it all in the comfort of your own home

Gone are the days when we had to settle for whatever was on TV. Cable TV is going the way of the dinosaur because consumers demand more choice, flexibility, and ways to save time.

While this doesn't necessarily mean people will stop venturing out to the movie theater -- a go-to spot for family and date nights -- one can make the argument that staying in and streaming is a lot sexier than it was, say, 10 years ago.

With Amazon and Netflix producing their own films, and with HBO Max carrying newly released blockbusters, folks are finding it more difficult than ever not to plop down and reach for the remote.

This begs a key question: Will streaming last?

Judging from the unprecedented popularity of subscription on-demand services like Disney+, it's a safe bet that streaming is here to stay for the long haul.

Comments

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